1. Introduction

Hello Hearing Group, Inc., doing business as Hello Hearing Studios ("we," "our," or "us"), respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, communicate with us, or receive SMS messages from us.

If you are a patient of one of our studios, health information we create or receive in the course of your care is also protected under the Health Insurance Portability and Accountability Act (HIPAA). Please see our Notice of Privacy Practices for how we handle that information.

2. Information We Collect

We may collect the following types of personal information:

• Personal Identifiable Information (PII): Name, email address, phone number, mailing address, and other contact details.
• Health Information: Audiological test results, hearing aid preferences, and related medical history if provided.
• Payment Information: Billing details and transaction records for purchases.
• Technical Data: IP address, browser type, device identifiers, and browsing behavior on our website.
• Marketing & Communication Preferences: SMS opt-in and opt-out status, communication preferences, and engagement with our marketing materials.

3. How We Collect Your Information

We collect personal data in the following ways:

• When you fill out a form on our website or in one of our studios.
• When you sign up for a consultation, webinar, or special offer.
• When you provide your phone number to receive appointment reminders or marketing messages.
• Through website cookies and tracking technologies.
• When you communicate with us via SMS, email, phone, or social media.
• When you make a purchase or request a service from us.

4. How We Use Your Information

We use your personal information to:

• Provide and improve our hearing care services.
• Process appointments, orders, and payments.
• Send appointment confirmations, reminders, and service updates via email, phone, or SMS.
• Communicate with you about promotions, industry updates, or events, with your consent.
• Personalize your experience based on your hearing needs.
• Conduct market research and improve our business operations.
• Comply with legal and regulatory obligations.

5. SMS Communications

When you provide your mobile phone number, you consent to receive SMS messages from Hello Hearing Studios. These may include appointment reminders, service updates, and promotional messages.

• Message frequency: Varies based on your interactions with us.
• Opt-out: You can stop receiving text messages at any time by replying STOP.
• Help: For assistance, reply HELP.
• Rates: Standard message and data rates may apply.
• Privacy: We do not sell or share your mobile number with third parties for their own marketing purposes.
• Compliance: We retain SMS opt-in and opt-out records as required by law and carrier guidelines.

All of the above categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties, excluding aggregators and providers of the text message services.

Full details are set out in our Terms & Conditions.

6. How We Share Your Information

We do not sell or rent your personal information. However, we may share your data with:

• Service Providers: Third-party vendors who help us operate our website, process payments, send communications, or provide customer service.
• Healthcare Professionals: When necessary to coordinate your hearing care treatment.
• Marketing Partners: If you have provided explicit consent to receive promotional materials.
• Legal Authorities: When required by law, such as for fraud prevention or regulatory compliance.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, comply with legal requirements, and maintain SMS consent records for regulatory compliance.

8. Your Rights and Choices

Depending on your location, you may have rights under data protection laws, including:

• The right to access, correct, or delete your personal information.
• The right to opt out of marketing communications, including SMS messages.
• The right to withdraw consent where applicable.
• The right to request data portability.

To exercise these rights, contact us at riley.williams@hellohearingstudios.com.

9. Your Colorado Privacy Rights

If you are a Colorado resident, the Colorado Privacy Act may give you additional rights regarding your personal data, including the right to confirm whether we are processing your data, to access and correct it, to request its deletion, to obtain a portable copy, and to opt out of the processing of your personal data for targeted advertising, sale, or certain profiling.

To exercise any of these rights, email us at riley.williams@hellohearingstudios.com. We will respond within the timeframe required by law. If we decline your request, you may appeal that decision by replying to our response, and you may contact the Colorado Attorney General if you have concerns about the outcome.

Protected health information governed by HIPAA is handled under our Notice of Privacy Practices rather than this section.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or loss.

11. Third-Party Links

Our website may contain links to third-party sites, including our online appointment scheduling tool. We are not responsible for the privacy practices of these sites and encourage you to review their privacy policies before providing personal data.

12. Cookies and Tracking Technologies

We use cookies and similar technologies to operate our website, remember your preferences, and understand how the site is used. Cookies are small text files stored on your device when you visit a website.

We use the following categories:

• Essential cookies: Required for the website to function, such as keeping forms working and pages loading correctly. These cannot be switched off.
• Analytics cookies: Help us understand which pages are visited and how visitors move through the site, so we can improve it.
• Marketing cookies: Used to measure the effectiveness of our advertising and, where you have consented, to show you relevant ads.

You can manage or delete cookies at any time through your browser settings. Disabling essential cookies may prevent parts of the website from working correctly.

13. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated effective date.

14. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

Hello Hearing Studios
2000 S. Colorado Blvd., T1, Suite 7300
Denver, CO 80222
Email: riley.williams@hellohearingstudios.com
Phone: (720) 674-8647

This policy applies across all five of our Colorado studios in Denver, Westminster, Greenwood Village, Colorado Springs, and Durango.

By using our services or providing your phone number, you consent to the practices described in this Privacy Policy.

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